The FWBP Media Kit

This is the entire revamped Fort Worth Business Press’ media kit that my boss had me design in order to promote the selling of ads and display rates and information to encourage businesses to grow and advertise with our newspaper. I wanted to incorporate all the information that the older plain media kit displayed, but with more modern and clean-looking pages and graphics that would appeal to the more modern and affluent companies that have progressed and changed with the times. I tried to maintain a theme throughout the media kit but also change up some of the colors and graphics in order to display the information given and hopefully appeal to the eye of the reader. And, of course, I included the Fort Worth Business Press slogan “We Mean Business” on the bottom of each page.